The Deceptive service offerings of enterprise web agencies
Dangelmaier, H. & Davidoff, S. (2000). The Deceptive service offerings of enterprise web agencies: Quality creative work comes from individual excellence, not a corporate process document. In: Technology and marketing features, http://office.com, A. Neusner (Ed.), Sept. 21, 2000.
Fueled by their lavish self-promotion and propaganda, we have actually begun to believe that these major Web-design brands stand for something! Clients have been seduced into believing that those fat (v)alley cats — who went public, grew international organizations and spent profits on acquisitions — deliver better products and services.